The I AM Fighting Climate Change Challenge

Global Green USA is behind the "I AM Fighting Climate Change" challenge. Global warming is causing our sea levels to rise and putting our coastal cities, and the billions of people that live in them, at risk across the globe. Global Green is working hard to protect these cities and other communities affected by climate change.

International Sustainability Professionals Conference 2011

The 2011, International Sustainability Professionals (ISSP) conference takes place between September 21st and 23rd in Portland, Oregon. This conference is designed to help manage the huge amounts of information on business sustainability. The goal is to help managers oversee their company's sustainability efforts.

ZeDay: The Global Moratorium on Fossil Fuel Combustion

ZeDay takes place on September 21 and it is a day for people all over the planet to strive for zero emissions. In 2011, the fourth ZeDay, has the theme, “Get creative!” How can we all make the most of the moratorium? Rather than feeling disempowered – how might we all feel energized without using fossil fuel energy?

Video: Introduction to 24 Hours of Reality

Between September 14th and 15th, the event 24 Hours of Reality saw people around the globe calling attention to the climate crisis and working to solve it. By the time former Vice President Al Gore finished his presentation on the evening of September 15th, the 24 hour long event had 8.6 million views.

24 Hours of Reality

This event is a 24-hour worldwide marathon all about the reality of the climate crisis. 24 Hours of Reality will be broadcast live online, over 24 hours, representing 24 time zones and 13 languages. The Climate Reality Project will host the live streaming event, which begins on September 13 at 8 p.m. EDT and ends at the same time on September 14.

Creating Climate Wealth UK Summit

Creating Climate Wealth (CCW) UK summit, will be held at the University College in London (UCL), on September 13 and 14, 2011. The UK is at a low carbon economy crossroads. A ‘transition to 2050’ requires long term planning, huge infrastructure investments and sustained action on many fronts. Yet it also offers an immediate transformational opportunity to create new wealth, jobs and global competitiveness.

Cleanovation 2011: Israel and Texas Working Together for Cleantech

The Texas-Israel Chamber of Commerce, in partnership with the Government of Israel’s Economic Mission to the Southern Region will host Cleanovation in Houston on Sep 14, 2011. More than 300 participants are anticipated to attend, along with leaders from Fortune 100, select emerging growth companies and the public sector with many having headquarters in Texas or Israel.

Report from The Green Economy Action Roadshow

The Green Economy Action Roadshow took place on September 9 and 10, 2011, at Moraine Valley Community College, in Palos Hills, Illinois. This green event gave participants the opportunity to meet with businesses, public agencies and experts involved in the Green Economy. Presented by The Delta Institute and Mindful Metropolis, the Green Economy Action Roadshow is a two-day event designed to connect, transform and empower green business, government and lifestyles. The event is focused on helping people to find partners and other resources to help grow with the Green Economy.

Green California Summit Education Program

The largest conference devoted to green government, the Green California Summit & Exposition is coming up on April 19 & 20 (pre-summit workshops on April 18) at the Sacramento Convention Center, Sacramento, California. The general session, keynotes and the exhibit hall with over 200 vendors are free.

The Green Market is a media sponsor for the event and our readers qualify for a 20% discount on the entire Summit which includes the education program.

The world watches California’s strategies, from green economic development at the local level, to the new CalGreen building code which is now mandatory, to a wide range of vital green initiatives. The Summit provides the unique opportunity for those in government, education, non-profit and the private sector to exchange ideas and to learn together.

Keynotes and featured speakers include:

-Terry Tamminen, who served as Secretary of the California Environmental Protection Agency and architect of the state’s landmark Global Warming Solutions Act of 2006.

-Margret Kim, Deputy Secretary and Special Counsel for Green Business Development and International Partnerships at CalEPA, will address global competition for green innovation and jobs.

-Sacramento Mayor Kevin Johnson will discuss the new Greenwise initiative which aims to “transform Sacramento into the Emerald Valley.”

-Elton B. Sherwin, Jr., the Senior Managing Director of Ridgewood Capital and author of "Addicted to Energy—A Venture Capitalist’s Perspective on How to Save our Economy and Our Climate."

Pre-summit full-day workshop topics on April 18 include how to run a green building, LEED project management and a half-day seminar on the CalGreen building code. There will be 15 expert educational panels addressing topics including water management, renewable energy, facilities management and green purchasing.

For information or to register go to www.green-technology.org/gcsummit or call 626-577-5700. Green Market readers enter promo code GRMARKET when registering to recieve a 20% reduction.

© 2011, Richard Matthews. All rights reserved.

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Ten Videos from the 2011 Renewable Energy World Conference & Expo

Renewable Energy World North America Conference & Expo is the leading event for the renewable industry and has been for eight years running. Here is RenewableEnergyWorld.com's video coverage of the event:

Emissions Regulations Create Opportunities for Renewables

A roundtable discussion on how emissions controls regulations will boost the market for renewables. To see this video click here.

Can the U.S. Compete in Clean Energy Manufucturing?

Jonathan Iovino, VP of Complete Energy Systems, talks about how the U.S. can compete in clean energy manufacturing. To see this video click here.

Company Showcase: AETI

In this company showcase video, AETI's John Skibinski shows off the company's new 900 kW to 3 MW scaleable wind converter. To see this video click here.

Idaho's Clean Energy Push

In this showcase video, Michael Rotchford of the Idaho Department of Commerce describes why Idaho is a good place for clean energy companies to invest. To see this video click here.

Looking Beyond the Treasury Grant Program

Greg Jenner, a partner with Stoel Rives, talks about how the industry will develop projects after the Treasury Grant Program expires at the end of this year. To see this video click here.

Achieving Financial Scale in Renewables

Jamie Boyd, the senior vice president of Cascadia Capital, talks about how to bring clean energy into the financial big leagues. To see this video click here.

Colleen Campbell on Building and Permitting for PV

Debra Vogler sits down with Colleen Campbell, Business Development Director with CH2M Hill to talk about the complex building and permitting issues that go hand in hand with PV project development. To see this video click here.

Nancy Hartsoch Gives CPV Status Report

PV World's Debra Vogler talks with Nancy Hartsoch of SolFocus and the CPV Consortium about the status of the concentrating PV market. To see this video click here.

Northern Power on Community Wind Farm Development

Stephen Lacey sits down with Parthiv Amin of Northern Power to discuss the importance of community wind farm development. To see this video click here.

National Hydropower Association on Wind and Hydro Integration

Hydro Review's Russell Ray talks wind and hydro intergration with National Hydropower Association former and current presidents. To see this video click here.

© 2011, Richard Matthews. All rights reserved.

2011 Photovoltaics World Conference & Expo

The Photovoltaics World Conference & Expo is a co-located event with Renewable Energy World Conference & Expo. Both events will take place at the Tampa Convention Center in Tampa, Florida on March 8-10, 2011.

The Photovoltaics World Conference will provide a forum dedicated to the manufacture, distribution and implementation of solar power produced by photovoltaic solar cells.

The featured session on Wednesday, March 9, between 9:30 – 11:30 AM includes an industry status report. There will also be a Photovoltaics Pavilion on the expo floor.

For more information go to Renewable Energy World Conference and Expo or contact Preferred Convention Services directly at 888.472.7462 or reservations@preferred1.com.

© 2011, Richard Matthews. All rights reserved.

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2011 Renewable Energy World Conference & Expo

With more than 4,000 renewable industry leaders and utility executives in attendance, Renewable Energy World Conference is North America’s leading all renewable event. The event will take place at the Tampa Convention Center in Tampa, Florida on March 8-10, 2011. Industry experts will present on current trends, challenges and opportunities in renewable energy.

There are more than 125 speakers and 200 exhibiting companies scheduled for the event. Conference track subjects include: Biomass, geothermal, hydro, policy, market & finance, solar, utility Integration, smart grid, solar and wind.

On Tuesday, March 8, at 3:00 PM the Keynote speaker will be Mr. Kurt Yeager, Executive Directorof the Galvin Electricity Initiative. Yeager led the Electric Power research Institute for 30 years and guided an industry-wide collaborative effort to address challenges and plan for the future of electric power. Now as leader of the Galvin Electricity Initiative, he is continuing to lead efforts to reform the power generation and delivery sectors to improve reliability and expand the role of renewable energy.

Yeager's keynote speech will detail a model project currently underway at the Illinois Institute of Technology. This project is intended to design and build efficient 'Perfect Power System' models. This efficient electric power system advances ideas related to smart grids, self-healing systems and the elimination of economically damaging power blackouts. He will also speak about his efforts to work with electricity experts, innovators and entrepreneurs.

© 2011, Richard Matthews. All rights reserved.

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Green Public Relations

Green PR is on the rise to address increased public scrutiny, media attention, environmental concerns and government intervention. Green PR is about environmental sustainability, in other words, maintaining the factors and practices that contribute to the quality of the environment on a long-term basis.

In November 2007, the Federal Trade Commission fast-tracked its review of green marketing regulations which had not been updated since 1998. In 2010 the Federal Trade Commission (FTC) proposed revising those guidelines to help companies avoid making misleading environmental claims.FTC green marketing guidelines are in the interest of both businesses and consumers. Consumers get products that live up to their environmental claims and businesses minimize their risk by making accurate green claims consistent with FTC guidelines. However, the perception of inappropriate or inaccurate green claims can occur due to poorly organized PR efforts. Poor PR can mean that even companies that are serious about their sustainability goals can be accused of greenwashing. Examples of good PR initiatives include GE's Ecomagination and Wal-Mart's Sustainability 360.

Thankfully green PR is increasingly receiving the attention it deserves. A good illustration of this effort comes from the Professional Development Luncheon by the Phoenix Chapter of PRSA. This event will be held on Wednesday, March 16, 2011, from 11:30 a.m. to 1 p.m., it will bring together a panel of local environmental and sustainability experts to discuss the ever-changing meaning of being green and how it relates to PR practices.

The panel will discuss:
-How to differentiate your organization or client from the rest of the green market.
-Consumer trends towards sustainable products and services.
-Social responsibility, greenwashing and green marketing.
-What metrics can PR pros use to measure sustainability practices.
-How do these measures translate into bottom-line customers or dollars for organizations.

Click here to register (Online registration deadline is March 14).

© 2011, Richard Matthews. All rights reserved.

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MiaGreen Conference and Expo

The third annual MiaGreen Conference and Expo took place on March 3 and 4, 2011 at the Miami Beach Convention Center. The exposition hall featured thousands of green products & services as well as the latest information on green techniques, business and job opportunities. The convention's educational program addressed building remodeling, energy, cleantech, recycling, waste management, certifications, financial solutions, incentives, and trade consulting.

This conference and expo is designed for businesses, executives, architects, engineers, interior designers, builders, contractors, service providers, property managers, manufacturers, suppliers, exporters, importers, government officials, sustainable managers, professionals, academics, entrepreneurs, and experts. See the list of confirmed Participants.

This event was intended to help individuals and organizations, connect and expand into new markets and purchase top-level green technologies, products and services.

There were also more than 50 speakers that spoke on a wide range of topics including Designing & Building Greener Americas, How to Be Green and Be Profitable, as well as Policies Certifications and Benefits. Special tracks and sessions addressed innovative green products & technology, and the US Dept. of Energy offered a special program. See the complete schedule of events.

In February, 2011, Modern Hippie Mag's Radio Broadcast interviewed MiaGreen Executive Director, Jose Garcia, about the event. To listen to this discussion click here.

For more information go to the MiaGreen Site or call (305) 412-0000.

© 2011, Richard Matthews. All rights reserved.

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