How We Can Engage Businesses and People in Efforts to Combat Climate Change

Effective communications are crucial to efforts to change behavior and integrate sustainability into a corporate culture. Climate Change is an irrefutable scientific fact, but not everyone is on-board, and many of those who accept the science, are not personally engaged. Effective ecological communications involves more than scientific discourse or economic diatribes.

TerraCycle Facebook Game App: Upcycling & Recycling

An initiative from TerraCycle incorporates recycling into a game. In 2011 TerraCycle, the company which turns trash into eco-products, launched Trash Tycoon, a Facebook game that teaches players to upcycle. Instead of planting crops or building cities as in FarmVille or CityVille, in Trash Tycoon the player cleans houses and town buildings such as a library, a school and a town hall. Players also build factories, which upcycle and recycle the collected trash and include a worm farm, glass smelter, plastic extruder, injection molder, paper recycler and greenhouse.